Sunday 3 January 2010

Modernist Fashion in SL



Its taken some considerable searching but I finally found another uber cool NeoMod casuals store on the grid MSD Clothing has a large stock of real life fashion labels, classic casuals clothing with some neat little twists. Designer Martin Glom is slowly building a fine collection of fashion for the geezer on the grid [there are clothes for geezerettes too]. Its a great collection and a boon to blokes looking to increase their NeoMod wardrobe.

Amongst the casuals classics is this classic Adidas track top, beautifully crafted and well textured. It comes in several colours but my preference is for the sharp white with black trim design. Its possible to view the track jacket in chavistic terms but wearing a retro style, with simplistic trim and labelling rather than the more contemporay fashion label extravaganza that afflicts sportswear fashions of the more chavistic nature. For any NeoMod looking to invest a casuals look could do far worse than to head to the store and buy an item or two from this sportswear range.

Alongside some brilliant pieces of sportswear classics for both men and women are some magnificent Lyle & Scott sweaters and polo shirts. Alongside the Lyle & Scott items are some brilliant Lacoste sweaters that carry the label with Union flag emblems added to intendify the mod feel of the clothes.

The use of the flag motif may seem overtly modernistic, but as I have expressed before I am of the opinion that virtual fashion can explore the extremes of genre that real life often tries to subdue. In a Neo Mod sense this store fits beautifully into the virtual mod scene and can supply a host of fledging virtual mods with a stream of eighties inspired casuals sweaters, shirts and sportswear for a very reasonable oprice, most items selling for 100 lindens which seems good value when contrasted with other fashion labels selling etems for several hundred lindens.

One final item that caught my eye is an awesome T-Shirt with a magnificent graphic, one of my favourite mod graphics is the Lambretta Union colours splash graphic. I have often used this image as a background for some of my infantile attempts at virtual photography and I eagerly snapped this item up and shall be parading it around the growing number of mod clubs across the grid.



I cannot recommend this store highly enough, its definitely worth investing a few lindens in the clothing on sale. There are some marvelous items, just head into the store and select your favourites, Martin promises some new releases and is looking for some ideas, if we want more male mod, casual, NeoMod designs to be made available then we need to splash the lindens in the store of designers who are willing to support the scene. I hope the MSD design feel its a worthwhile investment of their time to supply some modernistic fashions for the virtual mods prowling the grid, therefore I urge you to check out the store and buy something.

MSD Clothing

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