Sunday 23 August 2009

Modernist Fashion in SL

There are very few designers in Second Life designing specifically for the mod market. Mod Squad Designs is among the best out there; as with the majority of SL designers they create clothing primarily for the female market [as I was informed girls buy more stuff, simple economics]; but, they do have a few gems amongst the plethora of band and soul record label T-Shirts. And, with little modification some of the girl outfits could be re marketed to a male audience.

If the neoModernist is to thrive and survive on more than the scraps salvaged from a precious few items tweaked from other clothing genres designers need to take a few risks and challenge the male SL stereotype; jeans and T-Shirts may be uniform dress throughout Second Life for many male avies but the true Second Life Mod seeks far more stylish alternatives, lets hope designers who can provide that flourish. Splash the lindens at Mod Squad Designs and maybe it'll be worthwhile them changing their design strategy. For now snap up the cool Lambretta sweater, either black or white a truly inspired piece of modernist design, thank you!

Mod Squad Designs

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